This project began in my advanced digital imaging class. We were assigned an existing company then tasked with designing a magazine ad, billboard display, and social media package for their brand. I also chose to rebrand the company’s logo and photographed some of the images shown.
The final project to obtain my degree was participating in a portfolio design show with my classmates. I chose to use my Della Terra campaign and added pieces including: a menu design, coupons/gift card design, a landing page for booking a table, and wine labels. My campaign won second runner-up in the show and was even on display at my school as an advertisement for the school’s graphic design program!